“Effectiveness” and “Excellence” in Public Relations: The Impact of Organizational Leadership and Emerging Technologies

Tuesday, 29 November 2022, 3:00pm (HKT) at CVA 1022 and on Zoom

Rita will provide an overview of her research programs on internal communication, leadership communication and emerging technologies in public relations. She will also discuss a few projects she’s currently working on related to corporate diversity communication, CEO activism, and digital privacy.

RITA MEN, Ph.D., APR, is a professor of public relations in the College of Journalism and Communications at the University of Florida. Her research interests include internal communication, leadership communication, emerging technologies, and measurement and evaluation. She currently serves as an associate editor for Journal of Communication Management and is a member of the Arthur W. Page Society. Rita earned her Ph.D. in Communication from the University of Miami in 2012, and holds an M.Phil. in Communication from Hong Kong Baptist University (2009), and a B.A. in International Communication from Zhejiang University. She currently lives in Gainesville, Florida with her husband, daughter, and son.

For enquiries: mkcheung@hkbu.edu.hk

Organised by Department of Communication Studies, Centre for Media and Communication Research, and School of Communication